Mobile Network Operators (MNOs) are continually deploying more advanced network technologies and features in an attempt to differentiate their services and improve customer experience. These major deployment programs drive market expectations and, with them, pressure onto the organizations responsible for implementation. Let’s face it – wireless deployments just aren’t easy. So, how can MNOs make a wireless deployment successful? (Download PDF)
In the wake of growing data demand and their short-term plans to shift voice traffic to LTE, MNOs are actively investigating ways to densify their networks and to achieve an acceptable level of indoor performance. However, the densification of MNOs’ networks comes as price wars are heating up, ARPU is declining, marketplace growth is coming from lower value devices and customers are shifting across the big 4 carriers. Due to these complications, MNOs must adopt an aggressive cost structure in order to deploy the tens and hundreds of thousands of small cells required to enhance performance. (Download PDF)
Small Cells: Is There a Business Model That Works for Vendors and Carriers?
Wireless customers today are more informed than those of the past. Marketing programs toting LTE signal strength, data speeds, and coverage maps may get customers in the door, but carriers must adopt a holistic approach that incorporates customer experience, resilient infrastructure, executive buy-in, and responsive help centers in order to retain subscribers. (Download PDF)
Achieving Meaningful Differentiation in Wireless Operations and System Performance Management
With the upcoming wave of small cells, wireless carriers are facing a significant shift in the way networks are designed, deployed, and operated. In general, their organizations, processes, tools and vendor relationships are not structured to fully benefit from the speed, cost, and quality advantages that small cells can offer. Worse yet, the large carriers are often encumbered by a macro-network mindset that makes the development and implementation of a comprehensive small cell strategy even more challenging. (Download PDF)
Small Cell Technology is Ready, But Are Carrier Organizations?
Carriers around the world have been deploying wireless networks for more than two decades – many are on their fourth or fifth major network modification. It could be assumed that after billions of dollars and countless man-hours, network deployment would have evolved into a science; unfortunately, the reality is that it continues to be plagued by delays, quality issues, and cost overruns. (Download PDF)